Follow elephant communications

London insight event explores trust in financial services

News   •   Jul 07, 2014 21:59 BST

elephant communications joined forces with PR Moment this evening to host a seminar looking at the financial services industry. Communication leaders from Moneysupermarket, Lloyds Bank, TCF Investment and engage Mutual lead a panel discussion on the theme trust and performance in financial services.

elephant also presented highlights from new consumer research it has conducted, looking at the public’s take on the industry - specifically exploring what they wanted from a financial services company, the lessons that could be learnt from other sectors, and what built loyalty and trust from an end user perspective.

The research represented highlights from eight different research reports elephant has commissioned over the last year. For more information on the elephant research and the top 10 findings contact