​News consumption 2020: Business leaders emerge as the new super consumers

Blog posts   •   Sep 10, 2020 10:02 BST

For many years there has been a presumed wall between B2C and B2B communications, PR practitioners targeting mass media for consumer brands – and with business decision makers the automatic assumption is that the media choices are trade and business-specific.

Smart phones and radio shape news consumption during lockdown

Blog posts   •   Jul 17, 2020 10:50 BST

Our latest market research commissioned during lockdown reveals that news consumption online soared - and looking at online news habits - mobile devices have now become twice as popular as computers as a way of accessing national news online or in real time.

​‘Nothing Has Changed!’ another crunch week in Brexit

Blog posts   •   Mar 18, 2019 11:46 GMT

Our consultant academic Dr Stephen Barber adds some personal observations on his take on last week's Brexit debate.

Tara Nuttall joins elephant

News   •   Dec 11, 2018 19:35 GMT

Tara Nuttall has joined elephant to support the firm's digital team.

Fiscal Phil’s Band Aid Budget Before Brexit

Blog posts   •   Oct 10, 2018 19:43 BST

Budget reaction and comment from our Consultant Academic, Dr Stephen Barber

​elephant communications visits the Schiphol herd

Blog posts   •   Sep 21, 2018 19:55 BST

Sally from the team arrived in Amsterdam to see the wonders of the Elephant Parade art pieces. Here’s a tale of her visit

​Six-year view on changing media consumption in the UK

Blog posts   •   Apr 19, 2018 12:26 BST

This spring, elephant communications is running three new pieces of consumer research looking at UK news consumption habits and tracking year-on-year changes since the study began in 2012 - one of the most comprehensive studies on the subject now, spanning 30 editions of research.

​ELEPHANT LAUNCHES NEW PROGRAMME OF FREE ADVICE DAYS FOR SMALL BUSINESSES

Press releases   •   Sep 29, 2017 15:59 BST

On Friday 27 October, the team at elephant communications will once again be opening its doors to local small business start-ups, offering free tips and guidance to help them make the most of earned and editorial media coverage.

​ELEPHANT COMMUNICATIONS REPORT ON CONSUMER TRUST IN THE MEDIA, FAKE NEWS AND CONSUMPTION HABITS

News   •   Sep 13, 2017 15:58 BST

At a time when ‘fake news’ has been such a hot topic of debate in the communications world, a new consumer research report by elephant communications explored consumer trust towards the media, with research undertaken during a number of major political events – the UK General Election and the EU Referendum.

Countdown to Wildfire Starts for press team

Press releases   •   May 05, 2017 15:55 BST

​This week the elephant team has kicked off the media countdown to Wildfire Festival - Scotland's national rock festival held in the sumptuous grounds of Wiston Lodge, Scotland between 23-25 June.

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Founder of elephant communications. 'New PR Agency of the Year' (PR Moment awards, London 2014)

About elephant communications

Heavyweight thinking with a big footprint

elephant communications is a new name in corporate and consumer PR offering fresh thinking for a changed world: Insight-driven, strategically geared and creatively thought-through, we offer clients heavyweight thinking with a big footprint. Named 'New PR Agency of The Year' (PR Moment awards, London 2014)